Consumer Innovation Management in the Mining Industry Economy

نویسندگان

چکیده

The development of product innovations acts as the directions influence on consumer choice in market for innovative products mining region. Using a generator ideas and initiator new innovation process can significantly reduce level uncertainty risk, well increase efficiency projects industry. Currently, consumer-oriented business creates special processes, namely marketing sales. A similar should be initiated commodity sector. In extractive industry, Customer Relationship Management (CRM) tools must used to produce raw materials goods targeted at future customers. With regard sector, this strategy based principles systematic approach, longterm partnership, use information communication technologies, involvement all owners enterprise's processes system with participation consumer.

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ژورنال

عنوان ژورنال: E3S web of conferences

سال: 2021

ISSN: ['2555-0403', '2267-1242']

DOI: https://doi.org/10.1051/e3sconf/202127803034